This ranking is based on a number of factors, with social media becoming increasingly important to the football clubs, but which Nigerian Football teams have the highest popularity on both Facebook and Twitter?
Social media has impacted all aspects of our lives since the turn of the century, and more so in the previous decade with the advent of fast internet connectivity. Thus, it should not come as a surprise that platforms like Facebook and Twitter have assumed a great deal of importance in sports like football.
Apart from the convenience and efficiency provided by these platforms in connecting with the fans, a global reach and popularity on social media can exponentially boost a club’s brand and earning potential.
It’s not just about the presence on social media. Keeping the fans engaged and expanding their fan-base have become vital for football clubs.
We’ve got the top 9 Nigerian League clubs with the highest fanbase on social media.
Note: Only followers across Facebook and Twitter have been considered.
- Akwa United have 41.6k fans on social media
The former Federation Cup winners have over 19k followers on Twitter and 21.1k fans on Facebook.
- Heartland – 43.5k fans on social media
Heartland is a popular club in Nigeria. They have won 5 NPFL titles and achieved Federation Cup success on three occasions. 29.4k fans follow the Naze Millionaires on Twitter and 14.1k show them love via Facebook.
- FC Ifeanyi Ubah – 46.7k social media fans
FC Ifeanyi Ubah’s transformation from nobodies to one of the finest clubs in Nigerian football is proof that money can buy success, if not happiness. The success brought with it an army of fans that now stands 46.7k strong, with 25.1k from Twitter and Facebook commanding 21.6k.
- Kwara United – 46.7k social media fans
The Harmony Boys have had a massive surge in followers over the last six years. Kwara United are followed by 33.3k people on Twitter, whilst having 13.4k fans on Facebook.
5. Lobi Stars – 47.4k social media fans
Lobi Stars have produced players like Greg Etafia, Tony Alegbe, Barnabas Imenger in the past. They have 32.4 followers on Twitter and 15k Facebook fans.
- Sunshine Stars – 48.6k social media fans
They might not be playing on the continent, but Sunshine Stars’ presence on Social Media is decent. With 40.5 followers on Twitter and 8.1k Facebook fans, the Owena Whales have a good presence but there is room for improvement.
- Rivers United – 52.2k social media fans
Stanley Eguma’s Rivers United make up the top three with 44.1k Twitter followers and 8.1k Facebook fans.
- Enyimba – 136.7k social media fans
79.2k people on Twitter combines with 57.5k Facebook profiles follow the two-time CAF Champions League winnners. Founded in 1976, the club rose to prominence in the 2000s and is considered the most successful Nigerian football club as they have won eight NPFL titles and four Federation Cups.
- Vandrezzer – 310k social media fans
Vandrezzer are the most followed league team in Nigeria and who could argue. They are the only team to represent the Nigeria National League and they are on top of the log. They have 5.6k Twitter followers and 304.4k Facebook subscribers.